You might know the name "Irina the Diva" best from TV. It's not entirely wrong either. The woman behind it is the Danish-Ukrainian influencer, blogger, boss lady and reality star, Irina Olsen.
Irina developed a great passion for makeup in her young yers. This lead to several years of blogging, posting on social media and videos on YouTube, where she gave good advice and guidance for different looks and good skin care.
As the years passed, Irina Olsen had a greater need for makeup that worked for both everyday and parties. Therefore, she decided to start her own makeup collection in 2018 under the name "Irina the Diva".