Nadia and Neda founded DUFFLashes in September 2016, realizing their dream to create innovative and reusable artificial lashes that women could wear effortlessly and confidently on any occasion. Their lashes had a soft cotton band and a revolutionary 3D effect that made them look natural and unique, without compromising on comfort. From launching in a room in their childhood home to being available in retail chains like Matas and Sephora worldwide, DUFFBEAUTY started a powerful revolution in the beauty industry and continues to grow its success.